who is sherah?
Sherah is a community of women supporting women, revolutionizing how to keep our busy lives running more smoothly with less stress.
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Our assistants support our members to get everything done and not feel burned out. In turn, our members support our assistants, providing them with flexible, meaningful work and income.
We understand the challenges of juggling work, kids, maintaining a home, making time for yourself, and dropping as few balls as possible. It feels impossible some days, so we created Sherah to help.

Kristin Richardson,
Founder
mom quits job to keep others from quitting their jobs
Sherah was started in 2022 by Kristin Richardson after she spent 25 years in corporate America while raising two girls and trying to keep work and home afloat.
She knows first-hand how hard it is to rise up in your career, raise kids, care for aging parents, and feel happy and healthy at the same time. She tried other virtual assistant companies, but no one understood her local market, could take on the breadth of her task list, or run errands.
When she realized what she needed was to clone herself, she set out to make the next best thing. ​
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Samantha Preddy has been with Sherah from the very beginning building our team, systems and processes to best support our community of members and assistants.
As a mom of three and a licensed counselor, she brings the perfect balance of keeping everything running while also keeping both our members and assistants feeling supported.
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Samantha and Kristin first met years ago as moms at the same preschool.

Samantha Preddy,
Director of Operations

Sherah is now a community of personal assistants across the U.S. with over 50 children among us who know first-hand how to get a busy woman and family's to-do list done.
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From teachers and counselors to nurses and graphic designers, from MBAs and JDs to RNs and LPCs, our assistants are highly educated, experienced, professional assistants who care about supporting women and families.
BizSense: Sherah looks to first capital raise to fuel expansion
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Success Magazine Podcast: Bringing Balance for Working Moms with Kristin Richardson
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Power Women: Kristin Richardson of Sherah On How To Successfully Navigate Work, Love and Life
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BizSense: Sherah expands into NoVa with personal-assistant service for moms
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Sherah Founder Named Winner for BizSense 2024 Power Women Awards
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Richmond Magazine - Many Hands Make Light Work
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BizSense - Connecting Working Moms with Personal Assistants
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RichmondInno and BizJournals- Virtual Assistant Platform Sherah Eyes Funding to Fuel Expansion
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Virginia Business and START Virginia - The Elevator Pitch
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Times-Dispatch - Two Richmond Startups Part of National Accelerator Program